-Jamie, standing in front of a mural of Jamie, painted by Oriel.
About Me
Experienced and driven designer with 4+ years experience in delivering experiences spanning web, mobile, and kiosk platforms. Proficiency in research and design, thriving in complexity, design advocacy and education.
I most recently worked at Workday, and co-founded Friends of Figma Dublin. I run a soapery on the side and provide design mentorship and knowledge sharing in my spare time.
I operate on evidence over guesswork, repeatability over luck, and making space for the right voice over the loudest voice. I believe in the power of design to architect safe and equitable spaces for people & enterprises.
What I'm good at
- I connect the dots between departments to holistically understand a problem space. Shared understanding is the most important thing.
- I am an interface design expert, from the 10,000ft view to the 1px details.
- I've led projects, both solo and in teams, from concept to ship, across every stage.
- I'm a high-quality communicator in high-complexity environments.
- I'm a developers dream design partner - I do code-aware collaboration, not over the wall handoffs.
- I design with a business-outcome mindset and can talk the talk with senior stakeholders.
What they say...
Ever since I first met Jamie, I knew he was special. He’s such a refreshment, his energy is absolutely bursting and he brings joy and positive energy everywhere he goes...I’m a huge fan of Jamie’s work, and would always choose to work with him.
It's hard to believe what a difference you've made in the short time you've been here. You have been unafraid to step up and take ownership of complex issues. You're a fantastic and respectful partner and collaborator and I really appreciate everything you're doing to make us successful as a team. Thank you!
Recent work
Reach out for my full portfolio.
Workday, Analytics UX
Sep 2024 – April 2025
- Involved in three feature improvements for Discovery Boards, a data warehouse insights tool for enterprises.
- Iteratively worked with developers and PMs from abstract whiteboarding to detailed interaction prototypes and high-fidelity, dev-friendly specs.
- Planned and conducted user testing sessions with internal users and socialised findings with PMs and Engineering teams
- Constructed compelling product narratives for executive presentations
- Developed a ‘social trading card’ artefact for and co-hosted Analytics UX end of year social, a distributed team of 40 designers and researchers
- Volunteering with groups including Francis St. School, Our Lady’s Hospice
Sim Local
Sep 2021 – Sep 2024
Led as the first design hire at Sim Local, directing product cohesion across eCommerce, SaaS, and web. Established design system and resource hubs.
- Delivered web, mobile, and kiosk experiences
- Created a multi-brand, multi-platform design library with automations, speeding up white-label client delivery from 1 week to 2 hours
- Built a front page website from scratch in Webflow
- Established and ran a user research function, planning usability studies
- Integrated UX in agile workflows, including UX into the definition of done
- Sat on management boards, delivering vision and strategy work
- Delivered workshops on design, customer feedback, and discovery
NetLync
Oct 2021 – Jun 2023
Delivered a new eSIM Entitlements product that has since partnered with global telecoms players.
Lead a 0-1 project, incorporating design identity, principles and information architecture of product
Implemented analytics to generate continuous insights
UX played key role in partnership with G+D & Apple, leaders in the eSIM space. Exhibited at MWC ‘23 and applauded for a strong user experience
Education
TU Dublin | BSc Product Design, First Class Honours
Hochschule Luzern | Design Thinking Winter School
Smashing Magazine | Smart Interface Patterns
eMarketeers | Google Analytics 4
edX | CS50X Intro to Computer Science
Extras
- Co-Founder @ Friends of Figma Dublin
- "Best Mentor", Round 2 & 3 @ UX Tree Mentorship Programme
- Founder @ Bad Boy Soap
- Proudly your Mr. Dublin Leather 2025
Other Interests
🥾 Web design, and optimising page weight
📝 Writing
🗣️ Communication, public speaking & Extreme Clarity
🪩 Dance Dance Revolution
☕️ Speciality coffee
🎹 Synthesisers & Audio stuff
🌶️ Cooking with a speciality in Sichuan Cuisine
Contact
I'm open to new projects, collaborations, and design partnerships.
You can reach me by email, or any of the links below.
LinkedIn | Instagram | Last.fm